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1972 The Audi 80 is launched |
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In the summer of 1972, Audi chief designer
Ludwig Kraus presented the Audi 80, the continuation
of the model policy started with the Audi 100. This
car used a four-cylinder OHC engine which was later
also adopted by the Volkswagen Group, ultimately becoming
the engine with the highest production volume at VW.
The Audi 80 was a smash hit. Over a million of this
model were built and sold within six years. |
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1969 Audi NSU Auto Union AG |
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In March 1969, NSU Motorenwerke AG, which
had just been taken over by VW, and the Ingolstadt-based
Auto Union GmbH merged to form Audi NSU Auto Union AG,
which had its head office in Neckarsulm. |
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1968 The Audi 100 is launched |
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On 26 November 1968, Auto Union invited
dealers and the press to attend the presentation of
the newly designed Audi 100 at the Ingolstadt City Theatre.
This model, developed by chief engineer Dr. Ludwig Kraus,
took Audi into the competitive market segment of the
upper mid-size class for the first time. The Audi 100
quickly became a bestseller and formed the basis for
a new Audi model series that ensured the future independence
of the Audi brand. |
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1967 NSU presents the Ro 80 |
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In September 1967, NSU presented a completely
new model in the upper mid-size category, the NSU Ro
80. Its outstanding feature was a 115 bhp twin-rotor
rotary piston engine. Its modern body was ahead of its
time and featured styling elements that only became
the norm in body design several years later. The NSU
caused a major sensation, but was unable to help the
Wankel principle make the breakthrough hoped for. |
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1965 The name Audi is reborn
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All work on the two-stroke engine came
to an end when Auto Union became part of the Volkswagen
Group. A four-cylinder four-stroke engine developed
previously under Daimler-Benz - known as the "medium-pressure"
engine - was installed in the last DKW model F 102 and
presented as an Audi in the summer of 1965. |
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1964 VW takes over Auto Union
GmbH |
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Once again at the instigation of leading
industrialist Friedrich Karl Flick, Volkswagenwerk AG
acquired the majority of shares in Auto Union GmbH in
December 1964. The Ingolstadt-based company became a
fully owned VW subsidiary from the end of 1966. |
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1963 The NSU Prinz is the
sensation at the IAA |
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The open-top two-seater on the NSU stand
at the 1963 Frankfurt Motor Show was a sensation. Known
as the Wankel Spider, this small two-seater had a single-rotor
rotary piston engine at the rear. NSU had been working
together with Felix Wankel on a new engine concept since
the beginning of the 1950s: instead of a reciprocating
piston, a rotor compressed the fuel/air mixture (rotary
piston engine). |
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1974 Audi 50 - the answer
to the oil crisis |
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September 1974 saw the launch of the
Audi 50, the smallest car in the Audi model range and
Audi's answer to the energy crisis of the early 1970s.
Since this was planned as a high-volume model from the
outset, the small Audi was built at VW in Wolfsburg.
Six months after the appearance of the Audi 50, this
model was also launched on the market as the VW Polo. |
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